2020
07.27

Slot Machine positioning

[ English ]

Volumes have been written on this subject, and the conflict and discourse about where the "hot" slot machine games are installed in a casino are still rampant – 60 yrs after slot machine games were 1st added to the gaming floor in gambling dens.

The traditional rule is that the very best one armed bandits were located just inside the main entry of the casino; so that persons walking by would see actual jackpot winners and be stimulated to come unto the gaming floor … play. Our finding is that this is no longer the case.

Just about all of the large casinos nowadays are humongous complexes and it is not possible to see inside from the sidewalk, so there’s no longer a reason to situate the ‘loose’ slot machine games near to any entrances or exits.

An additional traditional rule is that loose slot machines are installed on the major aisles inside the casinos, again so that more fun seekers could see winning jackpots and be energized to play. Nonetheless, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

In recent times, casinos are constantly changing their philosophy about where to place the loose slot machine games.

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